1940s Fashion – The Wartime Day to Day Frock

1940s-fashion-the-wartime-day-to-day-frock

Pathe 1940s fashion newsreel from 1943 – In wartime Britain, women had to make do and mend, with severe rationing from coupons and utility clothing a must, the new ethos was to be innovative with your current wardrobe. This Pathe film suggests – a tad optimistically that a girl could get by for a whole …

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The Gamine Figure – The Second New Look of 1949

The-Sheath-and-the-Shingle-mode-1949

New Gamine Figure of 1949 turns heads American women, battle-scarred survivors of the 1947 style revolution, when the New Look took over, are hearing disquieting reports from the fashion front: Having made over their figures for the New Look, was it possible that they were going to have to do it all over again? The …

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1940s Hairstyle – Exciting Post War Hair ideas

Hair parts ways from old mode in 1946 – 1940s hairstyle report from 1946 Although our ideas on curl types, wave types, length of hair and other factors involved in hairstyling have changed considerably through the years, we still cling to the old and conventional modes of parting our hair. Especially is there a need …

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